Written by Nick Hantge

If you are a business owner, business professional, someone looking for a job or just someone who wants to get connected with others in the business world you need to explore LinkedIn.  If you already have a LinkedIn account, make sure to check out my article on Optimizing your LinkedIn page.

LinkedIn is a social networking site developed for business professionals to network online amongst "connections" to pass on or gain business.  A connection is similar to a "friend" on Facebook.  Someone you have been in contact with in the past whether it be a past relationship, colleague or classmates.  Not only do you have the ability to use your contacts on LinkedIn but you also have the ability to use your contact's contacts!

You have the ability to make a LinkedIn page for yourself, your business or even better both.  Putting your business out their on LinkedIn is a great idea.  More and more people are searching on social networks, using them as sort of a directory, to find business opportunities, alliances and suppliers.

This social networking site have given sales people a golden opportunity.  There are many strategies to using social networking in business as well as many advantages.

Below are some of the benefits of social networking with LinkedIn:

• Allows you to get a foot in the door for a job or sales call
• Social networking can take the edge off the first meeting
• Allows you to keep in touch with old business partners or associates
• Ability to recommend or be recommended by your peers creates credibility
• Perfect resource to research on the company or individual you are meeting with
• Sending a message on LinkedIn is less threatening than cold calling or a face to face conversation

If you have not checked out LinkedIn.com, make sure to create a profile for your or your business.  You will be surprised how many people are actually using this social networking site!

Add me as a "connection" on LinkedIn today! Click Here